Chi-town and HowDesign

Brand identity work done for Alco electronics was featured at Bill Gardner’s annual logo trend report at How Design Live conference. It was a logical choice to be there in person. Here are a few snippets of that great trip...

Last week I had a privilege to visit windy city of Chicago. It was a split decision to pack for overseas trip — apart for chance to meet a lot of old friends, colleagues and great designers, I’ve received a hint that one of the logos I designed will be featured at Bill Gardner’s annual logo trend report at How Design Live conference.



Conference was packed for 5 days, great speakers, lots of new connections, while exhibit hall was full of representatives of major graphic design companies ranging from Adobe, Pantone, Shutterstock, Moo to name some…



Rainy days in Chicago helped with my decision to stick to conference venues more than I anticipated, I guess Chicago site-seeing will come in on my next visit 🙂

Logo trend report was my highlight of the day obviously 🙂 It was nice to see my work next to Zendesk or Master Card brand identity 🙂


Brand identity for Alco was featured at Logo trend report 2017


I’ve managed to see lots of old friends and colleagues, some great ideas and future plans evolved there.


Draplin & Logoholik

Draplin & Logoholik


Later that day, Bill Gardner organised very nice dribbble meetup at Gino’s East. Now that was perfect time for me to finally get him to sign me my first ever Logolounge book #5 (was late for #4 :). Thanks for nice words, Bill!



Fun fact is that I met with a ton of Serbian folks in Chicago, at one moment it was like the conference and meetup were held in Belgrade 😉



Looking forward visiting the States again in near future… I am keeping track of Brand New conference in September 🙂



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